Why it Won’t Sell

It’s generally pretty obvious why a home won’t sell. In this market, though, it would be insane. More often than not, the price point of a home is what causes it to either fly off the shelf or linger around for what seems like forever. What you may not have thought of is that photos of the listing, maintenance, and simple presentation have a lot to do with the rate at which a home sells. This article highlights some of the main reasons in depth and offers suggestions on how to improve these shortcomings to help your home sell fast.

Keep in mind, that pictures say a thousand words and using low-res or poor photographs might actually be a major detriment to the listing. Don’t use cell phone photos!



The Million Dollar Question

Why? Everyone always wants to know why. Why did you make that decision you did? Why him? Why this one? Why orange and not blue? Why chocolate? (Because it’s delicious, duh). When it comes to home ownership, the why still remains. Why do Americans really buy homes? According to a recent study, the primary reason is that they want a place to call their own. Homeownership as an investment is also a top and persuasive reason. In this market, owning is cheaper than paying monthly rent and gives you a far better return on that expense. I will say that several of the findings in the study surprised me and seemed to be based in emotion rather than logic. What do you think of the findings?

The study also took note of how Americans defined homeownership, with “security” coming in on over half of the responses. You can find a brief recap of the study findings here. Share with us what your “why” is!


Gone With the Wind

I’m sure you’ve all felt the recent increase in windy days here in KC. It seems that every time we step outside, the wind is in your face. What you may not know is that wind damage is homeowners’ top insurance claim. Studies show that wind damage has surpassed hail, water, and fire damage as the top claim for homeowners. Wind can cause tree branches to detach and hit the home, lift up roof shingles, or damage windows and doors. And since windy days are more likely to occur over say a fire or a flood, you should be sure that your home is insured and protected. Wind damage is covered by most standard home insurance policies; however, you should double check, especially considering many areas around and near KC have the potential to be affected by large wind gusts during tornado season.

Read more about the study and how to protect your home here.


Seller’s Disclosure

Why would a seller try to hide anything when we have walk-throughs and inspections meant to uncover such hidden facts? Generally, one’s mind (or maybe just our sick ones) might wander to is this place haunted or was there a violent murder here? Usually, though, the little facts sellers might try to hide are not as grim and can be much more serious. Water damage and neighbor nuisances are just a couple of small problems that can lead to pretty big disasters later on. Just so that you’re prepared to be your own investigator on your walk-through, here are 4 common problems that sellers may try to hide and ways to spot and confront them head-on.


The Age of Innovation & The Personal Touch

One thing I think all humankind can agree on is that we like to be treated as individuals and not just a number. The personal touches we encounter when received by anyone in customer service are what makes or breaks our experiences. How many times have you raved about a waiter/waitress, a hotel employee, a manager, or a sales rep because they made the transaction and experience feel personalized? The real estate industry is no different.

With nearly twenty years behind us, we know that getting to know our clients and taking the time to get to know them, understand their personalities, desires, and shortcomings is what helps us serve them better. Approaching each client with new eyes, a new outlook, and as a unique relationship, we succeed in meeting our clients needs and making that happen effectively and efficiently. This detail among others is one of a few facts that agents need to address about our age of innovation.


Red apple among green ones